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Marketing 101: Getting and Keeping Customers

Learn how to create a marketing and branding strategy to help you stand out, get customers, and scale your business sustainably.

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Unleashing the Potential of Business Events

An online resource hub to creating and organizing memorable and impactful business events.

Blog

An event planner’s guide to upskilling for the future

7 Mins ReadRead
Blog

5 steps to get started with event budgeting

4 Mins ReadRead
Blog

Why your event app’s UX matters

6 Mins ReadRead
Blog

Everything you need to know about event security

7 Mins ReadRead
Blog

7 traits of successful event planners

4 Mins ReadRead
Blog

Negotiation strategies for event organizers to get the best deals

5 Mins ReadRead
Blog

How to make your events more diverse and inclusive

8 Mins ReadRead
Blog

Effectively use the fishbowl technique to enhance discussions in a virtual event

4 Mins ReadRead
Blog

Why agile planning can help event organizers adapt better

8 Mins ReadRead
Blog

5 creative ideas to engage virtual attendees through breakout sessions

4 Mins ReadRead
Blog

The essential guide to design thinking for event professionals

6 Mins ReadRead
Blog

Health and safety etiquette for event planners

5 Mins ReadRead
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