Trusted predictive analytics software for

  • 16K

    Customers

  • 3M

    Users

Without a predictive AI analytics solution, you

Analyzing data

React only after events occur, delaying action

Miss opportunities to make timely, informed decisions.

Struggle to adapt to rapidly changing market conditions.

Predictive Analytics Software: Zoho Analytics

Forecast future outcomes, stay ahead of the competition, and accelerate growth.

Multi-variate forecasting

Use various AI forecasting models to predict your business's future outcomes.

  • Zoho Analytics picks the best-fitting model for your data automatically.
  • If you want a different model, you can choose it yourself too.
  • Simultaneously predict multiple dependent variables in a single chart with multivariate forecasting.
  • View potential positive and negative outcomes with confidence percentages.
Multi-variate forecasting

Available predictive AI models

ARIMA (AutoRegressive Integrated Moving Average)

Good for forecasting one metric from its own past values when seasonal patterns are weak, such as monthly revenue or website traffic.

ETS (Error, Trend, Seasonality)

Good for data with trend and seasonality, such as sales or demand.

STL (Seasonal-Trend decomposition using LOESS)

Good for data with strong seasonal and trend patterns like sales, weather, etc.

Regression Models (Linear, Logarithmic, Exponential, Power, or Polynomial)

Good for continuous data like sales, costs, or pricing.

Identify anomalies in your data with AI

Zoho Analytics provides a variety of models to detect anomalies and outliers in your data, such as unusual spikes or dips in sales, costs, or demand. Set alerts to get notified when anomalies appear, so you can investigate the cause and take timely action.

Identify anomalies in your data with AI

Visualize data clusters

Intuitively segment your data into clusters of similar records, such as customers, products, or regions, and analyze each group visually. Access a detailed summary of the cluster analysis to understand what defines each group and how they differ, so you can tailor your strategy to each one.

Visualize data clusters

Simulate outcomes with what-if scenario analysis

Design a variety of scenarios with the advanced scenario builder. Adjust the factors that influence your forecast and compare each scenario against your baseline forecast, so you can see the impact of every change before you decide.

Simulate outcomes with what-if scenario analysis

Uncover relationships with a correlation matrix

See how the variables in your data relate to each other with the correlation matrix visual. It shows the strength and direction of relationships between multiple variables at once, helping you identify the factors that move together and which ones matter most when you forecast.

Uncover relationships with a correlation matrix

What our customers are saying

"In today's financial landscape, it's business critical for us as lenders and advisors to balance our clients' needs and predict future outcomes and market changes. To that end, our team is currently engaged in a project to make use of Zoho Analytics' new AutoML feature to spot early warning signs of bankruptcy or other financial risks. This ability allows us to reach out and provide sound financial advice to avoid future problems."

Jeff AndersonJeff AndersonVice President of IT, Integris Credit Union

Stay ahead of the curve with predictive analysis from Zoho Analytics

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Frequently asked questions

What is Predictive AI?

  • Predictive AI refers to the use of advanced data analysis techniques with machine learning to forecast future trends, predict behaviors, and outcomes based on patterns and relationships in historical data. This helps businesses anticipate future events, enhance strategies, and make well-informed decisions.

What makes Zoho Analytics an AI-Powered Predictive Analytics Tool?

  • Zoho Analytics leverages AI and machine learning to offer an array of predictive analytics capabilities such as:
    • Forecasting & trend analysis
    • Anomaly detection
    • Clustering
    • What-if scenario analysis

How to Get Accurate Business Predictions Using AI?

  • To get accurate predictions using an AI-powered data analytics software like Zoho Analytics, follow these steps:
    • Integrate your data from multiple sources
    • Cleanse, transform and enrich your data
    • Apply suitable predictive AI capabilities according to the use-case at hand
    • Continuously update your data and predictive models to match evolving changes

How to Leverage AI for Predictive Analytics and Smarter Decision-Making?

  • Here are some real-world cases where AI-powered predictive analytics is successfully used:
    • Inventory Management: A retail chain can predict seasonal demands for products and adjust inventory levels accordingly.
    • Healthcare: Based on medical records and other available data, hospitals can predict the number of patients requiring intensive care or readmission, allowing them to proactively prepare and allocate resources.
    • Credit-risk assessment: By analyzing the past history and financial records of borrowers, an educated prediction can be made about whether they will default on a loan payment, leading to better decisions regarding loan approvals.
    • Customer Relationship Management: Organizations can use predictive models to identify customers at risk of canceling their subscriptions or services and tailor retention strategies suited to each customer's needs.
    • Fail-safe maintenance: Manufacturing plants can predict the expected repair or servicing time of equipment to minimize downtime and avoid costly repairs.
  • In all the above scenarios, organizations can enable their users to access predictive insights within their core business workflows using AI-powered embedded analytics

 

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