Web Analytics
Get a complete picture of your site’s metrics to understand your site’s performance, allowing you to identify your most valuable customer segments and optimize your marketing efforts. Find out how visitors land on your website, know when they complete a goal on your page, identify the pages that bring conversions, and more. You can also track and view visitor goal completion such as form submissions, product purchases, ebook downloads, and more.
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Mobile Analytics
Track and analyze user behavior within mobile applications. Gather data on in-app purchases, installations, engagement, and retention. Gain valuable insights into user preference to deliver better app performance and optimized marketing strategies.
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Track
Set and analyze goals, such as purchases or sign-ups. Visualize where potential customers drop off, allowing businesses to make data-driven adjustments that improve conversion rates.
Goals
Be it a webinar registration, CTA clicks, or newsletter signups, PageSense's Goals feature helps you record website conversions over time and across countries, devices, and audience segments.
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Funnel Analysis
Identify at which step visitors fail to convert using PageSense's Funnel Analysis. Map your visitor journeys and get a visual graph of where they drop off.
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Gain valuable insights into visitor behavior. Access real-time user sessions to identify and resolve usability issues.
Heatmap
Find the section that drives most traffic, the web elements that distract, and the content that resonates well with your audience. Get a real-time visual report of your visitor clicks, scrolls, and engagement.
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Form Analytics
View form and field level metrics. Identify which fields visitors hesitated to fill in, the total time taken to click “submit,” the number of form interactions versus abandons, and much more.
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Session Recording
Record every visitor interaction with your website. Play back the recording to see what your visitors expect, what frustrates them, and which pages they’re switching between.
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A/B Testing and Split URL Testing
Iterate and optimize your webpages. Compare the performance of different webpages, layouts, elements, or content side-by-side to analyze user behavior and uncover the winning variation that drives engagement and conversions.
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Personalization
Segment and target your website visitors to create personalized, relevant, and engaging experiences based on factors like their interests, browsing patterns, demographics, and more.
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Engage
Engage with your visitors instantly. Whether you need to collect feedback, re-engage users, or capture their attention with timely offers, PageSense provides tools and templates for improved website experience.
Polls
Learn what makes for a better user experience directly from your website visitors. Create engaging and personalized polls to gather valuable feedback from your website visitors.
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Push Notifications
Send messages to their site visitors, even when they’re not actively browsing the website. Enable personalized and targeted communication, ultimately boosting engagement, driving traffic, and enhancing conversion rates.
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Pop-ups
Create, customize, and deliver pop-ups that grab the attention of your visitors and turn them into customers. With PageSense, you’re only four steps away from increasing your subscriber base, leads, and overall sales numbers.
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Snippet
Choose from synchronous or asynchronous snippet modes, based on your site's performance needs.
Cross-domain mapping
Track user behavior across multiple domains and analyze the customer journey, even when visitors navigate between your connected sites.
Mutually exclusive groups
Run multiple experiments on the same audience without overlap, ensuring they participate in only one test at a time to prevent data conflicts and provide accurate results for each experiment.
IP filtering
Exclude specific IP addresses or ranges—such as internal teams or test environments—from being tracked for cleaner and more accurate visitor data.
Page groups
Organize similar web pages into groups to track and analyze visitor behavior collectively for broader insights and to save time.
Security and Privacy
Roles
Assign the right roles to your team members to ensure they have the necessary permissions to manage experiments and reports.
HIPPA compliance
PageSense secures sensitive data and ensures compliance with HIPAA regulations when handling personal health information (PII).
GDPR
Zoho PageSense complies with GDPR standards, protecting user privacy and securing personal data.
Audit log
Record a detailed log of all actions performed within Zoho PageSense in setting experiments to enhance security, track changes, and support compliance requirements
Privacy protection settings
Ensure visitor privacy by masking sensitive information such as names, card details, passwords, email addresses, and home addresses in PageSense session recordings. By default, all keystrokes and inputs are replaced with asterisks (*). Also, selectively mask specific elements and areas to further protect user data while analyzing session recordings in PageSense.
Extensibility
Third-party integrations
Connect PageSense with your preferred analytics, CRM, and marketing tools to enhance your experimentation workflow
Zoho ecosystem
Leverage integrations with other Zoho applications like Zoho CRM, Zoho Desk, Zoho Commerce, and more for unified data analysis, reporting, and automation.
Chrome plugin
Use the Zoho PageSense Chrome plugin to create and manage experiments without switching between tabs or applications.
Get started with Zoho PageSense
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