How JCI Streamlined Global Social Media Management with Zoho Social

How long have you been using Zoho Social for?

We started using Zoho Social in July 2025. After trying the platform during the trial period, we immediately saw how much it improved our workflow and decided to subscribe. Since then, it has become an essential part of our daily social media management and content planning.

What solution were you using before Zoho Social? What were the problems your business faced?

Before using Zoho Social, we mainly relied on manual posting, native social media platforms, spreadsheets, and separate communication channels to manage content. It became difficult to keep track of posting schedules, approvals, engagement, and platform performance in one place. Coordination across teams also took more time, especially during major campaigns and international events.

Zoho Social has streamlined our workflow, improved content organization, and made it much easier to manage our global social media presence. Marianne Sigue, Social Media Manager, JCI

Why did you choose Zoho Social?

We chose Zoho Social because it offered an all-in-one solution that matched our fast-paced social media operations. The platform is intuitive, reliable, and flexible enough to support both everyday content management and large-scale campaigns. It also made collaboration smoother for our global communication efforts.

One feature I personally love is the analytics and reporting tools. As a Social Media Manager, I regularly need to submit performance reports and social media statistics. Zoho Social made my life much easier because I can quickly pull detailed reports and insights from each JCI social media platform in one place, instead of manually checking every account separately.

What do you like most about the product?

What we like most about Zoho Social is how organized and user-friendly it is. The scheduling calendar, centralized dashboard, and collaboration features make it much easier to manage multiple social media platforms efficiently. It helps simplify the workflow while keeping me aligned with the tasks.

How do you/your teams use Zoho Social on an everyday basis?

I use Zoho Social daily for content scheduling, publishing, monitoring engagement, and coordinating campaigns across different platforms. It helps me organize content calendars, prepare posts ahead of time, track ongoing campaigns, and ensure consistent communication with our audience worldwide.

Since we use a shared calendar system at JCI WHQ for events and meetings, I've really been loving the calendar feature in Zoho Social because I can maintain a separate calendar dedicated specifically for social media posting and campaign planning. It helps me stay organized, plan content more efficiently, and keep track of publishing schedules without missing important dates or announcements.

What benefits has your business seen/experienced after using Zoho Social?

As the JCI Social Media Manager, since using Zoho Social, I've experienced a more streamlined workflow, better content organization, and improved efficiency in managing our global social media presence. It has helped our team stay consistent with posting schedules, improve collaboration, and focus more on creating engaging content rather than spending too much time on manual processes.

The platform also made campaign management much smoother, especially during major JCI events and international activities where timing, coordination, and consistency across platforms are very important.

How does Zoho Social's scheduling/publishing feature particularly help with your content planning and publishing?

The scheduling and publishing features are especially valuable because they allow us to plan campaigns in advance and maintain consistency across different time zones and events. The content calendar gives our team a clear overview of upcoming posts, making it easier to coordinate launches, announcements, and event coverage. It also helps us stay proactive instead of reactive when managing social media content.

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