What's New with Zoho Social

Along with your Google Business Profile post, you can now add a call button which will allow users to call your business directly using a designated contact number. 

You can now add a custom domain to Zoho Social and shorten a long URL. Make it more precise and easy to recognize by adding a vanity name that fits your brand. 

Bulk scheduling in Zoho Social just got a lot easier: simply upload, review and schedule! Choose the date and time format, channels to schedule on, and select the toggles to shorten URLs and send your post to approvers automatically. Review posts for errors and edit, move them to drafts, or delete them directly. 

You can now add up to 25,000 characters to your X posts from Zoho Social if you're a premium account holder.

You can now create and add polls to your X and LinkedIn posts. Add a question and answer choices, choose the poll duration, and publish it directly from Social. 

Upload documents in the file types DOC, DOCX, PPT, PPTX, or PDF and publish them to LinkedIn easily. You can also attach multiple images and convert them to a PDF document to post on LinkedIn.

View the performance of your Threads posts in the Reports dashboard. Analyse audience, post and engagement, and performance metrics. You can also export these reports or schedule them to be sent at specific intervals to anyone on your team. 

Publish or schedule your content to Threads, view your posts, analyze individual post statistics, and track engagement — all from Zoho Social.

View and create drafts in the publishing calendar. Add notes to a day and create events for a specified date range. In the revamped UI, you can filter and view your calendar based on different criteria, view holidays, choose the time zone and customize the start of your week. 

Co-author posts with other Instagram accounts using the Collaborate feature. Create a post and invite collaborators to it, monitor their responses, and share metrics such as likes and comments. 

Add content like text and hashtags as the first comment to your Facebook posts, LinkedIn posts, and YouTube videos, in addition to Instagram posts. 

Display promotional offers to your audience along with your post on Google Business Profile. Include details such as offer start and end dates, a description, and more in the post. 

View and respond to your TikTok comments from Inbox. Draft a response using Zia and assign comments to someone in your team depending on priority. 

Use the round-robin method to assign your Inbox interactions across your team in an organized manner. 

You can now publish Stories to your Facebook Page directly from the Zoho Social web application. You can either upload a media file or create it from scratch, and publish or schedule it to go live. 

View and engage with your brand's @mentions received on Facebook and LinkedIn, and messages received on Facebook and Instagram from the Zoho Social eWidget for Zoho Mail. 

Review how your Mastodon posts are performing through the Reports dashboard. Understand your audience, summary, and post and engagement metrics. Export and schedule them to be sent to anyone at a specific time.

View and respond to interactions received on your LinkedIn company page right from Inbox and Messages tabs. Use Zia to respond to any conversation by giving a prompt, and assign the interactions to your team manually or automatically by creating an assignment rule. 

You can now automatically optimize your videos from the compose window before you publish them across channels. Various properties like bitrate, frame rate, size, etc. will be adjusted automatically in the video whenever required to ensure it suits all the channels you want to post to. 

You can now archive or unarchive an interaction, mark it as spam, and mute users. You can also set automation rules to perform these actions individually or in bulk. The sentiment of an interaction can automatically be identified as positive, neutral, or negative. 

Portal and brand admins on Zoho Social can now send their drafted posts to other approvers in their brand to cross-check the content and get an approval before publishing or scheduling. 

Get an entire overview of your social media calendar, with your published posts now shown in the publishing calendar.

With Inbox, all your social media interactions are now available in one place. You can view, monitor and respond to all your messages, comments, reviews, @mentions, and questions.

Publish to Mastodon, now from Zoho Social. You can create posts, connect with like-minded people, and be part of a community. Make the best of Mastodon through interactions, in-depth analytics, and more.

You can now upload media from Cloud Picker, Canva, and from media libraries Pixabay, Pexels, and Giphy from the Power Editor.

You can view in-depth data on your social media channels' various performance metrics from the Brand Health section.

You can publish or schedule your Instagram story directly from Zoho Social. You can use the manual publishing option to publish more than one story at a time.

With the Instagram grid preview, you can visualize how your posts will appear on your feed and rearrange them simply with drag and drop.

While adding leads or contacts to your Zoho CRM account from Social, you can select the appropriate page layout before capturing the information.

You can now post Reels on Facebook from Zoho Social. Enter a caption that suits your reel and post from the compose window. Analyse how your reel is performing based on statistics like number of likes, comments, view time and other metrics.

Zoho's AI-powered assistant, Zia, is now available for Zoho Social. Enjoy generative AI capabilities through Zia's integration with OpenAI. Quickly create content for social media posts and X(formerly Twitter) threads using the Compose with Zia feature. You can include hashtags, emojis, and images, and have Zia rephrase the content until it's just right.

Promote your upcoming events and shows by adding them to your Google Business Profile's listing. You can also explore top trending hashtags based on your location and add them to posts on your X(formerly Twitter) profile.

You can now add images and videos to your Instagram stories and carousel posts, using either the web or mobile app.

All reports generated for various social media channels can now be exported as a CSV file. This makes it easy to share important metrics from social media channels with stakeholders.

You can now filter and view in-depth reports for an extended period of up to one year.

Post from all channels across all your brands at the same time, and customize the content for each channel as needed.

You can export all your scheduled posts, drafts, posts awaiting approval, and unpublished posts as a CSV file in Social. You can also apply various filters to export specific set of posts.

Search for images and GIFs through the Media Library feature on Pixabay, Pexels, and Giphy and add them directly to your social media posts or comments.

Tag a specific location in your Facebook and Instagram posts from the Compose window.

You can now interact with your TikTok videos under the Posts tab and monitor the brand health, post statistics, and reports for your channel. You can also tag user accounts on your Instagram posts directly from the Compose window.

Decide the availability of leads data based on team roles, and export reports from the Reports tab as CSV files.

View detailed insights and analytics under the Reports tab, such as types of engagement actions, reach, and top Instagram Reels.

You can now plan, schedule, approve, post, and collaborate on videos for TikTok. Post Reels and Stories on Instagram and Shorts on YouTube. Customize your content with stickers, filters, and tags, and publish it in one go.

You can now view insights for Facebook Messenger under the Reports tab and publish videos on your Pinterest account through Zoho Social.

You can create carousel posts on Instagram by including up to 10 images. Also, create hashtag groups and add them to your posts across all social media channels.

Get detailed statistics on your post's engagement, reach, impression, and video insights across all social media channels from the post stats tab.

You can now edit your images before publishing them to your social networks via Zoho Social's new in-app editor, which lets you crop, rotate, and add text, stickers, and filters. This can be accessed from the publishing window and media library.

Create, publish, and schedule new Pinterest pins and boards from Zoho Social. Get insights on your high performing pins and track specific campaigns with powerful analytics and reporting with Social.

Now add up to 10 images to a Facebook post and up to 9 images for LinkedIn. Also, you can now publish a new photo to an existing Facebook album.

Now clients added to Zoho Social as team members can be given permission to approve drafts for publishing.

The character limit for LinkedIn posts (Page and Profile) increased to 3000 characters so you can publish longer posts. Learn more about character limits for channels.

Improve web accessibility and respond to your Instagram messages with Alt Text and Instagram DM from within Zoho Social's dashboard.

Create designs for Facebook, Instagram, X(formerly Twitter), and more with our 'Design on Canva' button. Choose from different preset templates and styles to manage social media graphics right from your Zoho Social window.

Introducing the revamped Zoho Social—now with Approvals and Workflow for content management, RSS feeds & zShare v.2 for curation, and scheduling enhancements ranging from Instagram first comment to YouTube publishing! ✨

Publish up to four images now to your LinkedIn Company Pages & Profiles, choose from Instagram thumbnails to publish as posts, and attach images to your Facebook Message conversations.

Monitor, respond, and assess your Facebook Page Reviews directly now, using Zoho Social's Monitoring dashboard.

Say hello to an enhanced screen-experience with Zoho Social's new 'Dark mode', available now for all iOS users.

Schedule and publish content, create discussions, and collaborate better with your team on your Facebook Groups—directly from Zoho Social.

Get summary reports, gauge audience performance, and track search trends for your brand's Google My Business listings—right from the Reports dashboard on Zoho Social.

You can now access emojis from anywhere across Zoho Social by typing “:”. Add emojis you use often from the frequently-used emoji menu.

You can now tag LinkedIn pages in your social media posts! 

Respond to questions posted on your Google My Business listing, and view the number of likes you receive directly from the Monitor tab. 

Powerful new reports that let you dive deeper into audience demographics, track engagement for your posts, and visualize rich analytics so you can measure what matters.

You can now tag pages in the Facebook posts you create from Zoho Social.

After a brief hiatus due to Instagram's API deprecation, these popular features are back again: responding and commenting on posts, monitoring hashtags, and reposting pictures/videos.

While you could always monitor your X(formerly Twitter) Lists within Zoho Social, now you can directly create them from here too. Curate and follow lists of people and brands that matter to you, right from your Monitor tab.

Redesigned from the ground up, the new and improved Zoho Social for mobile comes packed with cool features to help you manage your social media presence, while on the go.

Zoho Social now supports scheduling videos to your Instagram business profiles and LinkedIn Company Pages, directly from your desktop!

Integrate Zoho Social with Zoho Desk to directly create tickets from social updates, respond to incoming mentions as quickly as possible, and provide the best support experience that your customers deserve.

Schedule new posts to your GMB listing, respond to the reviews you receive, and build an active online presence across Google's web searches—all in real-time.

Whether it's a smiling face with a halo, a japanese goblin, or even a tipping hat, Zoho Social now supports emojis to go along with all your good-looking posts!

When you share your favorite articles or stories, you can now highlight catchy phrases, customize the visuals, and create unique copies for every social channel—without leaving the page you're on.

Never miss a lead from Facebook again! Create Lead Ads from within Zoho Social, map as many as 20 fields from your Lead Forms, and automatically push all your leads to Zoho CRM, for your sales team to act on.

Create a publishing schedule with unique time slots, and space your content out evenly across days. Queue your posts to avoid overlaps, and engage your audience better.

Now publish posts to your LinkedIn and Google+ personal profiles from Zoho Social.

The wait is finally over! Switch to Instagram business account and publish or schedule posts in advance, directly from Zoho Social.

Zoho Social now has a broader list of time zones for you to choose from. Search for your city or country and we’ll automatically set the time zone for your Brand based on the location you select. Daylight saving time, you ask? We've got your back!

You may have the perfect posts scheduled to go live, but sometimes the situation might not be ideal. Who do you turn to in times like these? Enter: The Pause feature. Stop all your scheduled posts from being published on social media. Resume posts whenever you're ready!

We just made it easier for you to choose and share the perfect images to go with your favorite articles right from your browser.

Discuss popular posts, tag specific colleagues to get their feedback, and save time by making decisions faster, with a brand-new collaboration platform that's built to bring your team together.

It's finally here! Digital and social media agencies can now reinforce their own brand by customizing Zoho Social with their agency logo, domain name, and favicon. Along with publishing, monitoring, and reporting features, the customized collaboration tab helps agencies manage social media for their clients, quickly and easily!

Whether you've thought of a new recipe for chocolate cake in a mug or just a witty limerick—post away on X(formerly Twitter)! Because Zoho Social now supports 280 characters in a post for you to share your brand's story.

Monitor your leads from your Facebook Lead Ads campaigns in real time from within Zoho Social, then push them to Zoho CRM for your sales team to follow up. Identify the campaigns that are working best and those that need attention. Gain contextual information about the new leads by associating them with their profiles on other social networks.

Whether you're looking to schedule new posts or rearrange - those scheduled, the new Publishing Calendar helps you get a better view of your daily, weekly, and monthly scheduled posts, all from a single screen. Manage your entire content pipeline more efficiently with this feature.

Filter X(formerly Twitter) posts in the Monitor tab based on the type of content, language, location, and an account of your choice. The Advanced Search filters will now help you focus on what really matters for your business when it comes to monitoring X.

Downloading Zoho Social just got simpler for G Suite users. Access Zoho Social from the marketplace and easily invite team members to Zoho Social with this integration.

We've made it easier for you to see if your X(formerly Twitter) posts are part of an ongoing conversation. With this update, clicking on View Conversations in the Monitor tab will show you the first post in an X conversation. The threaded view of these posts will give you more context, so you can decide whether to like, repost, or carry on the discussion.

Your saved columns in the Monitor tab will now automatically show you the number of real-time posts as an orange badge, right at the top. When you click on the badge, it'll refresh the column to show you the latest posts and updates specific to that column.

Say goodbye to image thumbnails on your LinkedIn posts. Your followers can now view the pictures you publish with Zoho Social, in their original form, without having to click to enlarge them.

Spot those who mention your brands on Facebook with the Page Mentions column in the Monitor tab. Keep track of every individual that talks about your brand, or any organization that tags you in a post. Most importantly, engage with them by liking and commenting on their posts. 

The easiest way for brands to share content from within their browser is finally here for Safari users. Stay on your current page and share it instantly, or schedule it for later. Add this extension to your browser today.

The Followers and Following views in the Connections tab will give you more information about your connections and keep you informed about their interactions. Learn their interests and the kinds of posts they like, publish, and comment on. You can also edit their contact details and associate their profiles with their other social media accounts on different networks.

Customize your monitor dashboard by adding columns that are relevant to what you're working on a particular day. Drag and drop them to focus on what matters the most for your business. Want to do away with some columns? We've made it easy to remove them.

Instagram's Repost feature is now available on Zoho Social. Share posts that you liked from another Instagram user's account, while giving credit to the original author. 

Earlier, clicking on these would open the respective social network in a new tab on your browser. But now all the interactions made with the hashtags, @mentions, and user profiles can be viewed directly within the product—giving you a much better experience. Oh, and if you've spotted something you like, you can directly add it to your Monitor tab!

Instagram's and LinkedIn's API restricts 3rd-party apps such as ours from posting images. But lo and behold! We've come up with a workaround for you to publish and schedule as many images as you'd like, using Zoho Social. Go ahead and tell your visual stories in style!

X(formerly Twitter) announced that photos, videos, GIFs, polls, and quote-posts will no longer count towards the 140 character limit. We brought that into Zoho Social for you. Go ahead and say more with your X posts!

Looking for a specific page on Facebook to track easily in Zoho Social? Head to your Monitor tab and find it in your list of columns. Keep a tab on your competitors and top influencers, analyzing their posts and updates with this latest addition.

Trying to connect with an individual or a company on different social networks? Associate your Connections' profiles with their other social media accounts on Zoho Social and stay up to date with their interactions. 

The Monitor tab just got a makeover, with brand new columns specific to X(formerly Twitter), Google+, and Instagram. From Timeline and Lists, to User and Keyword searches, find the social activities that matter to you and engage right away. 

Sometimes the posts you schedule or publish don't go live. The Failed Posts section in the Posts tab tells you what went wrong. Once you know the reason, you can edit and publish your posts, or schedule them for later.

The improved Messages tab now gives you more information about every message that comes into your inbox. While you engage with a Connection, you'll see their profile information, recent posts, and previous interactions in the sidebar. This feature helps you stay informed during a conversation.

All the social activities in Live Stream will now show you how often someone has interacted with your brand. Trying to identify key influencers and thought leaders? Click on their name to learn more about them. You can also use the Discuss button to collaborate with your team members and plan your next move.

Connect Zoho Social with Zoho CRM to measure ROI. With this integration, you can discover new leads on social media, get a complete social view of CRM contacts, and attribute leads and revenue to social networks. Bring your sales and marketing teams together to close deals faster. 

One of the most popular social networks is finally here on Zoho Social—Instagram. Follow profiles and get interesting information about people that matter to you, view stats and analytics to learn how your brand is performing, customize your reports, and work with your team members to create visual posts.

Confused? Oh, don't be. Zoho Social now has five new languages for you to grow your brand's visibility—French, German, Spanish, Portugese, and Italian. 

Now you can add a personal touch to social media marketing. Whether thanking a happy customer, helping an unhappy buyer, or inviting an influencer to your product launch, switch from a public conversation to a private chat. Check out X(formerly Twitter)'s new Direct Message feature on Zoho Social.

We brought X(formerly Twitter) lists into Zoho Social! You can now create, edit, and manage your X lists. Add your favorite lists as Monitor columns and follow them along with your other columns. 

You can finally take that vacation you've been planning for a long time! Bulk-scheduler is here to save you time and effort by scheduling all of your posts in one go. Schedule up to 350 posts in advance, to go out at the days and times you choose. 

Do you love Bitly to bits? We sure do! You can now connect your Bitly account with Zoho Social to shorten links. You can even track your Bitly analytics easily from within Zoho Social. 

Beat the Monday morning blues by going over stats and analytics that tell you how well your brand is performing on social media. Schedule custom reports to send out at the start of every week. Keep your team in the loop, and plan your social marketing efforts more efficiently. 

Get detailed insights about every post you've published. Share post engagement stats with your team by emailing them or exporting them as a PDF or a PNG file.

Engage with your audience in Facebook conversations by replying directly from your Zoho Social window.

Wondering which of your team members are responding to incoming messages from customers? We've got you covered. Every sent message now has a label below it, with the name of the team member who replied and the time the message was sent.

Spotted an interesting article that's worth talking about? Share it right away, with just the click of a button, from within your Chrome, Opera, and Firefox web browsers. Schedule your favorite posts to reach and engage your audience at the best times, share text from an article, and more, without having to leave the page that you're on.

We believe social media should be an integral part of a business’ sales and marketing, outreach, and customer support strategy, instead of something you do in isolation. With that in mind, we’re excited to announce our first-ever social media management tool–Zoho Social.